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Entrepreneurship Basics

Use these online resources, curated by the LaunchPad, to help you on your entrepreneurial journey.

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Key Resources

Techstars Entrepreneur’s Toolkit – Educational modules on entrepreneurship fundamentals with videos, worksheets, etc.

Topics: Lean Canvas, Customer Discovery, Category Design, Product Positioning, Branding, Pitch, KPIs, Cofounder Relationships, Mentors, EQ, Diversity

UT Business Databases – The University of Texas Libraries offers 95 (very expensive) business databases that provide market analyses, intelligence, and more to UT students, faculty, and staff for free. You can even schedule time with a business librarian to help you. Some easy starting points are Mintel, Marketline, and (Academic).

Topics: Market Research, Secondary Research, Data, Industry Databases, Business Intelligence

IDEO’s Design is a nonprofit design studio with a mission to design a more just and inclusive world. Their Design Kit provides helpful mindsets and methods for creating products and services with (not just for) people. This is a great resource for conducting primary research and doing customer/user discovery.

Topics: Human-Centered Design, Design Thinking, Mindsets, Design Methods, Inspiration, Ideation, Implementation

Other Resources

Primary Research & Survey Design

Secondary Research

Startup Documents & Templates

The information below does not constitute as legal advice. Please consult a lawyer for all legal matters.

Pitching & Public Speaking

Wireframe Tools